What’s driving today’s economic growth in tourism? Where does the future of tourism lie? And how are organizations in the travel and meetings/events industry finding renewed vitality, spunk and financial vigor? The answer lies in Specialty Markets. As every organization should develop and execute a business strategy on Specialty Markets, this blog is dedicated to assisting you and your company in such endeavors. So what are the Specialty Markets? That's what we'll discover together below...
Tuesday, December 16, 2014
New Hispanic Travel Market Website Debuts
NTA Debuts Hispanic Travel Market website: http://tinyurl.com/HispanicTravelWebsite
Tuesday, December 9, 2014
Mexico Launches New Program to Boost Religious Tourism
Click here to read full story.
Opening excerpt:With the Road to Guadalupe, Bastions of Catholicism and Paths of Faith, Mexico City is giving a further boost to religious tourism in the country’s capital.
During the presentation of promotional material for the Religious Tourism Programme, Secretary of Tourism, Miguel Torruco Marqués, said that this move will improve the programme’s reach and positioning in the market that is being targeted.
During the presentation of promotional material for the Religious Tourism Programme, Secretary of Tourism, Miguel Torruco Marqués, said that this move will improve the programme’s reach and positioning in the market that is being targeted.
Read more at
Thursday, December 4, 2014
GOING IT ALONE: SOLO TRAVEL IS GROWING
by Mimi Kmet with Travel Market Report
Click here to full read story.
Opening excerpt:
Solo travel has seen steady growth for many years and now suppliers are taking note. They’re also re-examining their policies on the single supplement that so many solo travelers consider unfair.
Suppliers report varying growth rates in this market, from moderate to explosive. From 2011 to 2014, for example, SITA World Tours’ solo traveler bookings increased by nearly 64%, generating an increase of more than 90% in sales, the company said.
Most suppliers told Travel Market Report the number of solo travelers will continue to increase.
And they are already preparing for the uptick.
Click here to read rest of story.
Click here to full read story.
Opening excerpt:
Solo travel has seen steady growth for many years and now suppliers are taking note. They’re also re-examining their policies on the single supplement that so many solo travelers consider unfair.
Suppliers report varying growth rates in this market, from moderate to explosive. From 2011 to 2014, for example, SITA World Tours’ solo traveler bookings increased by nearly 64%, generating an increase of more than 90% in sales, the company said.
Most suppliers told Travel Market Report the number of solo travelers will continue to increase.
And they are already preparing for the uptick.
Click here to read rest of story.
Tuesday, December 2, 2014
Opportunities exist in growing Canadian sports tourism market
By Leith Dunick, tbnewswatch.com
Opening excerpt:
Sport tourism had a $5.2 billion impact in Canada in 2012. That was a 5.3 per cent increase over 2011.
Sport tourism had a $5.2 billion impact in Canada in 2012. That was a 5.3 per cent increase over 2011.
Grant MacDonald, the past president of the Canadian Sports Tourism Alliance, told a group of sports marketers and city officials in Thunder Bay on Thursday that there are more than 200,000 events to bid on each year in this country.
Monday, December 1, 2014
Faith Travel Webinar
Click here to listen and watch Faith Travel Webinar.
For more info visit:
www.FaithTravelAssociation.com
www.NTAonline.com
Also click here to view NTA Faith Travel Market Guide.
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